Tag Archives: health communicators

How is health literacy measured in America?

18 Sep

Health communicators face the challenge of communicating what can be complex subjects to the general public. To do this, measures of a particular audience’s health literacy may be measured to create a strategic communication plan. Surprisingly, the form below is how health literacy is tested in the United States.

Is this enough? Is there a more comprehensive strategy? This test simply measures whether or not the patient can read the words aloud, not if they can comprehend them. Research also shows that a majority of the population is health illiterate based on this test. What are effective mediums that health communicators can use to educate lay people?

This, is of course a rhetorical question that will appreciate any comment. I hope I will slowly learn some sort of answer to this question as I research more.

The Rapid Estimate of Adult Literacy in Medicine takes two to three minutes to complete and can be administered by a nurse or other staff member.